Blunt Style Incorporated: Cannabis for Veterans by Veterans
If you've ever wondered what it takes to turn a quirky idea into a successful business, Jeremy Poley, the founder of Blunt Style Incorporated, has a story for you. Starting as a security guard at a cannabis dispensary, Jeremy's journey into the cannabis industry began in August 2020. Today, Blunt Style Incorporated stands as a beacon of support for veterans, offering more than just quality cannabis products.
From Fashion Parody to Cannabis Brand
Jeremy's journey into the cannabis industry started with a conversation with one of his regular veteran customers. They joked about creating a veteran-owned cannabis brand as a parody of Grunt Style, a popular military-inspired clothing brand. When his customer searched for a "blunt style" website and found none, Jeremy saw an opportunity. In September 2022, he founded Blunt Style LLC as a fashion brand. But it was in September 2023 when the brand took a significant turn and evolved into Blunt Style Incorporated, a cannabis and lifestyle brand.
Military Techniques in Business
Jeremy's military background heavily influences his approach to running his cannabis business. Drawing from his military experience, Jeremy uses battlefield techniques to navigate the world of business. He applies the military acronym OCOKA (Observations, Cover and Concealment, Obstacles, Key Terrain Features, and Avenues of Approach) to his business strategy. For Jeremy, these techniques are essential for identifying market gaps, protecting his business, and overcoming obstacles.
A Brand Dedicated to Veterans
What sets Blunt Style Incorporated apart from other cannabis brands in Washington State is its dedication to supporting veterans. Jeremy, a Purple Heart recipient himself, believes in cannabis as an alternative therapy for veterans. Blunt Style Incorporated is the first cannabis brand of its kind in the state to target a customer base of veterans and the veteran community. Not only does the company provide quality cannabis products, but it also donates 10% of its profits quarterly to charities benefiting veterans and their supporting communities.
The Military Mindset in Entrepreneurship
Jeremy's military background taught him resilience and the importance of planning. He applies the military's PACE Plan (Primary, Alternate, Contingency, and Emergency) to his business, ensuring preparedness for various scenarios. This approach has helped him adapt and overcome challenges effectively.
Supporting Veterans and Military Families
Blunt Style Incorporated is more than just a cannabis brand; it's a platform for supporting veterans and military families. Jeremy believes in hiring, coaching, training, and mentoring veterans and their family members in the cannabis community. Additionally, having Blunt Style Incorporated’s products in our retail location helps support veterans and their families through charitable donations every quarter.
The Future of Blunt Style Incorporated and the Cannabis Industry
Jeremy envisions Blunt Style Incorporated becoming THE lifestyle brand for cannabis enthusiasts in the veteran community nationwide. With recent discussions about rescheduling cannabis, he sees an opportunity for the brand to grow beyond Washington State. His hope is to see Blunt Style available in every legal state and territory of the United States.
Join the Blunt Style Movement
Blunt Style Incorporated isn't just a cannabis brand; it's a symbol of support for veterans and their communities. With its unique blend of quality products and dedication to supporting veterans, Blunt Style Incorporated is more than just a business—it's a movement. So, let's support our veterans, one blunt at a time!
Stop by the Novel Tree and support Blunt Style today.